New FREE Gift with Purchases Over $30!

For the month of April, we are offering a new free gift with all purchases over $30! The pink travel-sized E05 eyeliner brush delivers a precise stroke to line the eyes.

We created new affiliate banners for this exciting promotion! To use one of the banners, save the image to your computer, upload it to your blog as a picture and insert your affiliate link as the URL.

April is Affiliate Appreciation Month!

Using Pinterest to Increase Affiliate Sales

Pinterest, an online pinboard used to organize and share images, is exploding on the social networking scene. The website had over 11.7 million unique visitors in January and is on its way to becoming the next big thing. So, why should you join Pinterest? It’s a great way expand your social networking presence and drive traffic to your website. More traffic means an increased opportunity to generate affiliate sales!

User Demographic

Pinterest users are the perfect target audience for beauty blogs and beauty products! Not only are approximately 80% of the users female, 75% are between the ages of 18 - 45. Plus, there is an entire category dedicated to hair and beauty. You couldn’t ask for a better group to share your blog with!

Referral Traffic

According to a recent study, Pinterest is driving more traffic to websites and blogs than YouTube, Google+ and LinkedIn combined! The best way to generate traffic to your website is to post images from your blog or YouTube channel and include the link to your website. The more interesting the image, the more likely it is someone will pin it to their board. All of their followers will see their new pin and your website link! This allows your site to be exposed and introduced to a whole new audience.

Pin Sigma Beauty Products

You can also pin your favorite Sigma Beauty products and include your affiliate link in the photo description! Here are step by step directions to update your Pinterest page with Sigma Beauty products:

1) Visit the Sigma Beauty website and save the images you wish to upload to your computer

2) Log into your Pinterest account and click the “Add +” button on the top right side of the screen

3) Choose the “Upload a Pin” option

4) Select the Sigma Beauty image you want to upload

5) Write a description/comment about the product and add the product URL. Don’t forget to add ?Click=XXXX with your affiliate identifier at the end of each URL you use!

6) Here is what your final pin, containing your affiliate link, will look like!

 7) You can also create a pinboard of your favorite Sigma Beauty products!

 

Ready to get started? Join here! You can also visit the Sigma Beauty Pinterest page for some inspiration!

Do you currently use Pinterest to increase your website traffic? Comment below!

© 2012 Sigma Enterprises, LLC

Calculating Your Affiliate Conversion Rate

Today we are going to teach you how to calculate your conversion rate and use this information to increase your affiliate sales. Your conversion rate is the number of sales you generate divided by your number of clicks. Below is the calculation and an example:

(# OF SALES / # OF CLICKS) x 100 = CONVERSION RATE

Let’s say in February you had 1 sale and 100 clicks. Your conversion rate would be:

1 SALE / 100 CLICKS = .01 x 100 = 1%

While there is no “standard” conversion rate, tracking your rate month to month is a great way to test your affiliate strategies. If you notice your conversion rate is decreasing, or you consistently have a low conversion rate, there are some potential problems you can address.

Low Website Traffic

Having low website traffic can make completing a sale difficult. However, there are many ways you can increase your site traffic. Guest posting, blog commenting and promoting your new posts/videos on all of your social networking sites can help your traffic levels. It’s extremely important to spend time building the content of your site before focusing on making a sale. Having a steady stream of visitors will be beneficial to you as an affiliate. Repeat visitors are more likely to purchase!

Low Click Number

If you are not receiving many clicks, you should analyze the placement of your affiliate link. In your YouTube videos, make sure your affiliate link is on the top line of your video info box. Displaying your affiliate banner at the top of your blog, making it immediately visible, will increase your chance of getting a click. Within blog posts, the best location for your link is embedded in the text or below the post (but above the comments).

Another solution is to look at the specific products you are promoting. Every audience is different! Do you have a large vegan and animal friendly following? Try promoting our synthetic kits. Is the majority of your audience in school/college? Try sharing sale information and less expensive kits. Your followers won’t click your link unless they are genuinely interested in the product you are marketing!

Low Sales Number

If you are receiving clicks but having trouble making a sale, examine how you are presenting the product. Personal recommendations based on firsthand knowledge and reviews are the most effective strategies. Make sure your potential clients know how to use our website and be willing to help them if they have any questions (especially important for international affiliates)!

Remember, there is no standard or average conversion rate. We are suggesting that you look at your personal conversion rate from month to month and determine what strategies work for you!

Do you have questions about how to calculate your conversion rate? Contact annie@sigmabeauty.com for help!

© 2012 Sigma Enterprises, LLC

NEW Performance Eyes Kit!

We are extremely excited to introduce another unique Sigma Beauty kit! The Performance Eyes Kit was designed for precise application of liquid, cream and powder products onto defined areas of the eyes.

The kit features 8 brand new brushes: E11 Eye Liner, E16 Tightline Liner, E17 Waterline Liner, E21 Smudge Brush, E36 Blending, E46 Shader – Inner Corner, E47 Shader – Crease and E56 Shader – Lid. The Performance Eyes Kit has been thoroughly tested to ensure quality brushes that are functional and easy to use. Each brush is an original design and available exclusively at Sigma Beauty! 

Share this information with your followers within the first week of the launch to boost your sales! Updating your blog with one of these new banners is a great way to introduce your followers to the new kit. Simply save the image to your computer, upload it as a picture to your blog, and insert your affiliate link as the website!

 

The Performance Kit is a great addition to any makeup collection. Useful for beginners and professionals alike, the kit is perfect for creating elaborate makeup looks. Unleash your creativity!

For more information about the Performance Eyes Kit, click here!

© 2012 Sigma Enterprises, LLC

Performance Kit Sneak Peek!

Today we are sharing an exclusive affiliate sneak peek of an upcoming product! On March 5^th we will be launching the Performance Eyes Kit, a kit unlike any other on the market. The Performance Eyes Kit was designed for precise application of liquid, cream and powder products onto defined areas of the eyes. 

The kit features 8 brand new eye brushes (listed left to right):

E11 Eye Liner

E16 Tightline Liner

E17 Waterline Liner

E21 Smudge Brush

E36 Blending

E46 Shader – Inner Corner

E56 Shader – Lid

E47 Shader – Crease

The brushes are perfect for detailed and defined makeup application. Essential to creating elaborate looks, the Performance Eyes Kit is a must for advanced makeup artistry!

Come back and visit the blog on March 5^th for more information, pictures and new affiliate banners!

© 2012 Sigma Enterprises, LLC

Updated Premium Kit!

Part of being a successful affiliate is staying informed about Sigma Beauty product updates. When we launched the Extravaganza Face Kit and Extravaganza Complete Kit in December, we had a lot of feedback about featuring other kits in the deluxe carrying case. You asked for it, and we listened! Our best-selling Premium Kit now comes in a stylish case. All 15 brushes have a slot within the case, making access to individual brushes super convenient.

 

Be an active affiliate and let your followers know about this exciting upgrade! 

© 2012 Sigma Enterprises, LLC

NEW Product! Sigma Beauty Spa Solutions!

The Sigma Beauty Spa Solutions Kit contains three unique attachments for the Cleansing and Polishing Tool. The attachments were specifically designed to create the ultimate spa experience!

·         The extra-soft brush is a silicone attachment that is perfect for gentle cleansing for extra-sensitive skin.

·         The unique silicone massager attachment maximizes absorption of skin care products and stimulates skin circulation.

·         The exfoliator attachment is a pumice stone, best for removing dead skin cells to reveal healthy looking skin. NOTE: This attachment is not intended for the face.

We created new affiliate banners to celebrate the release of the Spa Solutions Kit! To use one of the banners, save the image to your computer, upload it as an image to your blog, and add your affiliate link as the URL.

Sharing new product information the FIRST week of the release is the best strategy to increase your affiliate sales. Update your blog with a new banner and share the ultimate spa experience with your followers!

For more information about the Spa Solutions Kit, click here!

© 2012 Sigma Enterprises, LLC

Using Sigma's Unique Products to Your Advantage

In today’s beauty market there are endless of options for brushes and cosmetics. Luckily, Sigma Beauty’s high quality and unique products give you an advantage as an affiliate. Today we are sharing how to use our one of a kind products to generate affiliate sales!

Dry’n Shape

The Dry’n Shape is Sigma Beauty’s revolutionary drying system. It is designed to dry and shape your most dense brushes within 4 to 6 hours, guaranteed. The fabric used to shape the bristles was specially engineered to accelerate water evaporation, resulting in a faster drying time for your brushes. Not only is there nothing like the Dry’n Shape on the market, it truly works! Share this unique product with your followers!

Cleansing and Polishing Tool

With the Sigma Beauty Cleansing and Polishing Tool you can polish your skin to be perfectly smooth and flawless before and after your makeup application. It is ideal for facial polishing, cleansing and body exfoliation. There are two major advantages to purchasing the Cleansing and Polishing Tool over the competition: the rotating brush heads and price. For only $39 you receive the tool, three removable brush heads and a storage case. That is about a FOURTH of the cost for similar products on the market! This makes the Cleansing and Polishing Tool stand out and easy to market!

Sigmax Collection

 

The Sigmax Collection features our exclusive Sigmax synthetic filament, which was created to perfectly apply powder, cream and liquid products onto the skin without absorption into the bristles. The Sigmax brushes were the first of their kind on the market and were released to rave reviews. While others may try to duplicate this design, you can promote the Sigmax brushes as the original!

                                           

What Sigma Beauty products are you currently marketing and why? Comment below!

© 2012 Sigma Enterprises, LLC

Valentine's Day Affiliate Challenge! [CLOSED]

And the winner is..... Teresa (Ressa777 on YouTube)! Thank you for all of the wonderful entries, keep up the great work!

Are you ready for another Sigma Beauty Affiliate Challenge?! Valentine’s Day is just around the corner and love is in the air! Your challenge is to create a Valentine’s Day tutorial/makeup look using affiliate strategies. YouTube videos, blog posts and Facebook updates are all welcome!

We’ll pick one affiliate to receive this amazing prize package (Mr. Bunny Kit, Hollywood Glamour Kit and Synthetic Kabuki Kit)!

We will accept entries through February 14 and announce the winner on February 17. 

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Participating in this challenge is easy, fun and rewarding! Thank you for participating and good luck!

*Note: Sigma Beauty is not responsible for custom fees/taxes. If you are charged custom fees, you can choose to pay fees or have the package shipped back to us.

© 2012 Sigma Enterprises, LLC
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