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Friday, March 4, 2011

Sigma Beauty Affiliate Strategies: Facebook 101

Today’s post will address how to get the most out of your Facebook page as a marketing tool for the Affiliate Program.  There are several strategies that have proven to be effective to generate commission and clicks. We will show you how to utilize your Facebook fan page or personal Facebook profile in conjunction with the Affiliate Program. 
Make your affiliate link a permanent section of your profile
You can add your affiliate link to different sections of your Facebook profile. Here is a great example of how you may do so in a passive and effective way:


*Posting authorized by Ruth Mota

Ruth M. updated her Facebook profile by making Sigma one of her employers and adding her affiliate link below in the work description.  By doing so, she has made her affiliate link visible to anyone who visits her Facebook page. 
You may also share your affiliate link under the ‘Contact Information’ section as your website. This is another great way to expose your link to those visiting your profile page.



Create a Sigma Beauty photo album
Creating a Sigma Beauty photo album on your Facebook page is a great way to share pictures of your favorite products and direct clients to your affiliate link. Just add your affiliate link in the description of each picture and your friends will have easy access to the products you love.


Share your affiliate link on your ‘Wall’
The Facebook ‘Wall’ is a great way to keep your friends and fans updated on new Sigma Beauty products, sales, and promotional codes. You can even share our YouTube tutorials associated with your affiliate link. Sharing relevant and useful information will help generate clicks and ultimately increase your sales.
Create a Facebook fan page
A fan page is a great way to reach a broader crowd without sharing the personal information that is available to your closest friends. The fan page can be used to share news from other social networking sites you may have such as your blog,  Twitter, or  website. Contrary to your personal page, which limits the number of ‘friends’ you can share information with, there are no limits on how many ‘likes’ or ‘fans’ you can have on your fan page. Sharing your affiliate link on your fan page will ultimately reach a larger number of potential clients compared to your personal page.
Be classy!
Remember to be classy and genuine when sharing your affiliate link and product information with your family and friends.  Don’t spam them, and respect that they are potential clients.  In turn, your viewers will actually appreciate being kept up to date with new products, sales, and promotions, and will generate more clicks for your affiliate link. 
Have you used any of these strategies? Do you use other strategies that you’d like to share with your fellow affiliates?  Comment below!

© 2011 Sigma Enterprises, LLC

21 comments:

  1. I just love this blogpost .. and I am happy I have done all these on my FB page :)

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  2. Thank you I needed this information.

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  3. Great ideas!!! I now have them up on my facebook page now!

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  4. hey sigma i have used the photo album strategy

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  5. Thank you for posting this! I will be doing all of these today!

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  6. I'm having the hardest time trying to add Sigma as part of my work information. Any tips?

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  7. @Behind the Lashes View your profile, and click the 'Edit My Profile' button on the right hand side. Then click the 'Education and Work' button and you can add Sigma Beauty as an employer! You can then add your affiliate link under the 'Description' section.

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  8. Thanks for the tip. Added as an employer!

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  9. Hey Sigma..I want to know how I create product url with my affiliate member link?

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  10. @Tayyaba To direct your clients to a specific product, you copy the URL from the website and add '?Click=XXXX' with your click number inserted where is reads 'XXXX'. For example, if you want to direct clients to the Black Travel Kit, you would copy the URL (http://www.sigmabeauty.com/product_p/tk002.htm) and add your click number to make http://www.sigmabeauty.com/product_p/tk002.htm?Click=XXXX.

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  11. dear sigma team

    I'm using the photo album, contact & employer strategy

    thank you so much for the advices!

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  12. Where can you put your badge?

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  13. @JESSxNJ You can use your Representative Badge as your profile picture or in an album with Sigma Beauty products!

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  14. yay! Thanks for the great tips! so excited to get affiliated with Sigma now! I just wish It was easy to get hold of your products here in South Africa! xx

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  15. What do you mean by using my facebook page for the affiliate program?

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  16. @Rosalie The Facebook ‘Wall’ is a great way to keep your friends and fans updated on new Sigma Beauty products, sales, and promotional codes. You can even share our YouTube tutorials associated with your affiliate link. Sharing relevant and useful information will help generate clicks and ultimately increase your sales.

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  17. how do i add a banner ad to my blogger blog, i've been trying to paste the HTML in.. but it doesnt work.. maybe im doing it wrong

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    Replies
    1. Hi Meaghan! You can find more information about affiliate banners here: http://sigmabeautyaffiliates.blogspot.com/2012/06/back-to-basics.html. If you have additional questions, please feel free to contact affiliate@sigmabeauty.com!

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