Affiliate Training Program Findings

We recently launched the Sigma Affiliate Training Program, a coaching system designed to offer individualized feedback and tips for our affiliates.  After reviewing hundreds of social networking sites, we put together a list of the top three mistakes made among our affiliates. By making these simple changes you could potentially increase your affiliate sales!

1. Sharing your affiliate link and banner

Not sharing your affiliate link or banner was by far the most common mistake. We often visited blogs or YouTube channels where an affiliate link was not posted anywhere on their site. The only way to generate a sale is by having someone click on your link and make a purchase. Therefore, it is impossible to create a sale without sharing your affiliate link. Be sure to post a current banner to your blog and add your affiliate link to your blog posts. If you have a YouTube channel, you can place your link in the “About Me” section and in your video info box. Remember, the more you share your link, the more likely you are to get a sale.

2. Deep-linking

We also noticed that many affiliates are not taking advantage of deep-linking. This is a simple and very effective strategy that has been proven to increase sales! When you create deep-links using your affiliate link, you will lead your followers directly to a specific product page instead of the Sigma homepage. We recommend deep-linking each time you mention a Sigma product in a review, tutorial or post. When you bring your customers directly to the product information they want, you are greatly increasing your chances of making a sale. Click here to learn more about deep-linking!

3. Take advantage of the information we provide

A common misconception about being an affiliate is thinking you need to own a Sigma product to make a post about it. This is absolutely not true! We provide you with all the necessary tools on the Sigma Affiliate blog to help you create a great blog post. You are welcome to use any of the photos and information we share as well as the product descriptions and images from the official Sigma website. Our blog also provides you with information on discounts and promotions, free gifts and product launches, all of which could make for a great blog post!

If you are interested in signing up for the Training Program or would like to learn more about the program, please click here! Comment below: How will you be making these changes? 

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